Strategy
Creation, Alignment and Execution
01
Find Clarity
Remaining competitive in today’s legal services market requires constant calibration of communication, capabilities, and the efficient delivery of consistently high quality
legal services. However, laser focus is useless without clarity of direction towards articulated
goals and the alignment of all firm resources in that pursuit. Understanding your data and using
it to inform strategies and developing tactics is key to our work.
02
Cultivate Strategy
Strategy creation is an opportunity to understand strengths and challenges, identify current capabilities, and to formulate and socialize future goals to maximize client service, profitability and market positioning.
03
Challenge Assumptions
As firms grow and the number of colleagues, clients, practices and markets increases, the likelihood of process inefficiencies, strategy exceptions, and misalignment increases. Whether creating a new strategy or testing an existing strategy, revisiting assumptions upon which strategies were based, testing the status quo, clarifying goals while remaining cognizant of firm dynamics often yields new routes to success.
04
AcknowledgePriorities
Understanding the weight accorded by management and the
partnership to the different variables of success (e.g. profitability, quality, culture, commitment to core values, etc.) and customizing definitions of success that work for your firm, your culture and your business model.
05
Embrace Distinctions
Law firms are each unique products of their past success, current capabilities and their commitment to and the clarity of their path forward. While some issues are common to all firms, generic solutions rarely optimize success. Solutions need to be tailored to address clear goals, have meaningful impact, and be consistent with firm culture.
06
Identify the Landscape
An assessment of the services that you wish to provide to your
clients and the markets in which you seek to compete informs the scale and scope of the collective capabilities needed to be successful and is an integral exercise in the development of
an aligned business strategy.
Areas of Focus Include:
- • Strategy creation – setting aspirational, and realistic goals
- • Data-based strategy performance assessment
- • Key metric identification
- • Creation of micro-strategies at practice, market or client team levels
- • Succession planning – people, clients, culture, ideas
- • Evolution vs. Revolution analysis
- • Invest of Divest Analyses
- • Key financial metric improvement and business segmentation review
- • Key constituent communication
